The Best Fashion Launches of March 2023

Who: Tommy Hilfiger and Shawn Mendes

What: The TOMMYXSHAWN collection

Where: Online at, in Tommy Hilfiger stores, and at select retail partners worldwide starting March 15

Why: In case you missed the last two seasons of trends, prep is back—in a huge way. Tommy Hilfiger was, and is, one of the proprietors of the put-together look, defining the ’90s with his crisp, singular polos, oxford shirts, and chinos. For a 2023 update, Tommy has enlisted none other than Shawn Mendes, the internet’s favorite boyfriend and hitmaker, to collaborate on a refreshing collection of updated classics. The range pushes Tommy’s sustainability and circularity efforts to a new high, with the “Classics Reborn” idea taking roots in recycled fabrics, dyes, and ways of dressing that feel as good as they did in their heyday (even if Mendes wasn’t born then…). The collab isn’t even out yet, but we’ve got our eye on…pretty much everything.

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